Why is my web designer going to be so important?

It is a common misconception amongst pinoys who are new to the Internet that you will simply put up the site, end of story. Try to think of it this way: the owner of a supermarket does not build their store, stock it with products and then never replenish the inventory again. Running an on-line business is an on-going process. If your small business will be running an e-commerce site, you will be adding new products, removing old ones, promoting specials and advertising. Even if your website will be purely informational, your site must be in a state of on-going development in order to remain important to search engines (thus gaining good rankings). Informational sites need to add new articles, new lists of resources, new interesting features to make their site useful to their visitors. Because your site will always be 'under construction' so to speak, in hopes of always improving its value to the public, you need to have a web designer who is going to remain available to you for these types of updates.